Backlinks, the websites that link to your website, are the highest ranking factor for most search engines. The same goes for getting more organic traffic. Because traffic is directly related to the quality of your website's backlinks, the more authorized websites that link to you, the better your ranking and traffic will be. Of course, you want to pay close attention to your Google ranking. When crawling the web, Google will specifically look for backlinks to your website to understand how and how your pages are connected to each other. Of course there are hundreds of ranking factors. But backlinks represent the most important indicator of SEO. There is no doubt that high-quality backlinks are difficult to obtain, but they shouldn't be. In fact, there are some smart ways to create or obtain backlinks for authoritative websites to link to your online business. Here are Five:
1. The broken-link building method
I like the broken link building method because it can perfectly create one-way backlinks. This technique involves contacting the webmaster to report broken links on their website. At the same time, it recommends other websites to replace the link. Of course, you mentioned your own website here. Because you are doing the webmaster a favor by reporting broken links, the chances of backlinks to your site are high.
2. Backlinks through infographics
Infographics are one of the most popular ways to attract traffic to your website and gain valuable backlinks. They are also great because they are easy to understand and share. Everyone likes visual data, right? This is why the demand for infographics has increased dramatically. Please note that influential online publications like Mashable publish a large number of infographics from the Internet.
3. The advantage of guest articles
Guest blogging is the most effective way to reach new audiences. By publishing articles on other popular websites, you'll get your content in front of new readers and win more exposure. Sometimes, it’s not just about the backlink, but about increasing your online reputation or your social media followers.
4. Spy on your competitors.
If you really want to get more organic traffic, you must keep abreast of the online marketing strategies of top competitors. You have to monitor your competitors on social media, looking for their link building or monetization techniques and their content marketing methods. Here are some tips:
Be prepared to receive alerts when competitors publish new content on their websites.
Subscribe to their email newsletter or follow them on social media. Another smart way to catch up with your new content is to create a Google Alert for the keyword "site: yourcompetitor.com". For example, if my competitor is TechCrunch, I can use the keyword: site: techcrunch to set up Google alerts. com
5. Build internal links.
Internal links are a key factor in running a successful blog. They are passing link juice, you can use your anchor text. With a good internal link structure, you can help users navigate your website easily and improve the overall user experience. There are some tools that can automatically create internal links on your blog, especially if you are running Wordpress, but you must do it manually. Microsoft's Matt Cutts recommends that webmasters keep the number of internal links per page below 100, whether for usability or SEO.